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Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver

Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver
£679.00  

Be wowed by the breath-takingly realistic 4K HDR visuals of Sonys XE70. Exceptionally detailed 4K Ultra High Definition combines with the latest HDR technology to produce a superbly lifelike picture. Driven by the 4K X-Reality PRO engine, everything you watch is upscaled to near-4K quality, while MotionFlow XR ensures even the fastest action is pin sharp. With Wi-Fi built-in, the sets smart platform adds services like Youtube to make it the complete entertainment hub for the whole family. And a slim and narrow bezel frame and stand includes nifty cable management features for a refined and minimal profile. Looking stunning, on or off, the XE70 takes your home entertainment to the next level. New Colour Depth with HDR Sony are one of the forerunners of colour-boosting High Dynamic Range (HDR). As members of the UHD Alliance, theyve delivered top-shelf HDR with a staggering 10-bit colour depth. This means that there are over a billion individual colours to deepen your view and show shades youve never seen in home entertainment before. Usually, studios are forced to dilute the colour of their shows and films to fit on our TVs. Now, HDR screens like the XE70 can channel content from studio-to-living room with the same precision and utterly otherworldly hues. Dazzlingly Detailed 4K UHD To respond to screens getting bigger, brands have packed their screens with more pixels. This 49 screen has four times the number of pixels than 1080p HD TVs, delivering stunning realism, natural motion and incredible detail. Up-Scaling 4K X-Reality PRO Enhance everything you watch on your Sony Bravia TV with 4K X-Reality PRO. This engine boosts the picture quality of everything from Full HD 1080p Blu-ray Disc movies to low-resolution Web video to 4K. After analysing each pixel and comparing patterns, the system restores detail lost in compression and transmission. The system also reduces noise and reproduces optimum contrast, colour and sharpness. The result is that you experience stunning 4K picture quality with better clarity, for anything you watch. Smooth, Crisp Motion With Motionflow XR 400Hz, every image on the screen refreshes at a higher rate than normal. Sports and fast-moving action look noticeably smoother, sharper and more natural, with reduced blur and judder. Super-Smart Platform Explore such apps as YouTube & Netflix on Sonys intuitive video-on-demand platform. Furthermore, families can share their photos and videos wirelessly on the big screen from up to 10 devices with Photo Sharing Plus. With such content, this TV will be the media hub of your home.* . USB Recording & Playback Once you plug in a USB to this TV, you can record live TV straight on to it. This way, you can load up shows or movies that you missed and watch them anytime. Furthermore, you can playback personal music, photos or videos on the big screen - just plug in and enjoy. Freeview Play Coming This Sony TV will feature Freeview Play later in the year following the availability of a software update. Combining catch-up TV, on-demand services and live TV channels, watching what you want, when you want, is now easier than ever. Its free from subscription and is compatible with existing broadband services too. Services such as BBC iPlayer, ITV Player, 4oD and Demand 5 are also available without having to open specific applications. This will give effortless scroll back so you never miss a second of your favourite shows. Sleek, Minimal Looks Its framed with a slim, narrow silver edging that maximises the viewing area and completes a sleek and minimal look. Plus, cable management features top off the sets elegance by keeping connecting wires hidden in the stand. Perfect partners With TVs getting slimmer and built-in speakers getting smaller, choosing the right sound system is more important than ever. Soundbars enhance your TVs sound quality and add that extra audio punch to all your movies, games and TV programmes. More affordable and easier to set up than a full size speaker system, they dont compromise on quality either. Take a look at our full range of soundbars. Dont forget... If you want to connect your TV to a blu-ray player, games console, soundbar or soundbase then youll need a HDMI cable. View our collection of cables & connections And if youre looking to elevate your viewing experience with cable management, then why not take a look at our wall mounts and TV stands . *Some services may require subscription (sold separately) Please note: A Smart TV is a platform that can run 3rd party Apps. 3rd party content providers may remove Apps from the Smart TV platform or stop supporting them at any time and John Lewis cannot guarantee an Apps availability. When new Smart TV products are launched, there may also be a delay before certain Apps become available. Availability of Apps are not included within the terms of the manufacturers warranty or the John Lewis 5 Year Guarantee (2 Year for Audio Visual products). Delivery information: If you buy a sound bar or DVD/Blu-ray player along with this TV, please note that theyll be delivered separately.

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Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver

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Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver on other UK sites

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Be wowed by the breath-takingly realistic 4K HDR visuals of Sonys XE70. Exceptionally detailed 4K Ultra High Definition combines with the latest HDR technology to produce a superbly lifelike picture. Driven by the 4K X-Reality PRO engine, everything you watch is upscaled to near-4K quality, while MotionFlow XR ensures even the fastest action is pin sharp. With Wi-Fi built-in, the sets smart 
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Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver on other UK sites

Sony Bravia 49XE7073 LED HDR 4K Ultra HD Smart TV, 49 with Freeview HD & Cable Management, Silver on USA sites

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